Marketing management
- Authors and Contributors
- Iacobucci, Dawn
- Edition
- 5th ed.
- Call Number
- HF 5415.13 .I23 2018
- Publication
- Boston, MA : Cengage Learning, 2018
- Description
- xii, 324 pages : color illustrations ; 26 cm.
- Forms and Genres
- Book
- Non-Fiction
